Building an idea factory in the heart of Potts Point


Sometimes the best way to get across an idea is to draw it out. More than that, the physical action of drawing an idea must use a different part of the brain, because it often generates more insight into the problem. I often find myself sketching ideas on paper just for me; helps to make sense of it all somehow. Sketching ideas brings clarity.

A couple of whiteboards here and there are not enough. We’re making the walls whiteboards – nearly all of them.

Churning through a lot of cans of Idea Paint. The stuff paints onto just about any flat surface you can put primer paint onto. We’re going to have about 6 walls ready to draw on when we’re done. Takes 7 days to cure… can’t wait :slight_smile: